The Secret to recognize Good Clients from Bad Ones

Web Design | on Jul. 09, 2011 | by 0 Comments

Although there is no magic remedy that will show you if a client is just wasting your time, there are some secret strategies that will help web designers know who they are dealing with.

While everyone agrees that customer satisfaction is the key to a successful enterprise, it can be hard to satisfy all of them, especially, when you are dealing with the “difficult” ones. So all things considered, it is best to drop those who are going to give you a hard time and stick to those who can appreciate good dedicated work.

So how do you recognize if a client is a good one or not? Searching for good customers starts right from the beginning of your venture. This is when you should decide who your ideal client is likely to be. Not all enterprises have the same characteristics, standards and even principles, so you should consider these when seeking your ideal clients.


Consider your budget first and calculate what you expect your lowest project budget to be. You should also consider if it is worth working for someone who offers you a minimum budget if this client can bring you more future projects, which is an issue worth considering for the future of your career.

Would you be happy enough to accept end of project payment or will you always request a down payment for your project? If you are a freelancer, it is important you stick to the rules you have decided on and even consider an upfront payment as you do not have the support of a large venture.


How big would you like the company you wish to work for to be? Would you prefer to work with smaller enterprises or bigger companies?

You should also consider whether you prefer a more straightforward exchange where the client provides you with the specifications and you simply deliver the work or if you prefer a more interactive relationship with your clients. To decide which is best, you should test the two possibilities to find out which projects turned out best, the more clear-cut ones or the ones with more interaction.

Another issue to consider is whether you are aiming at long-term business exchanges or if you prefer to change client on each project. If you do prefer the long-term option then you have to check whether that particular client can provide you with enough work to go on for a while.


Personality traits are also important as are really better off interacting with people you like to work with. You can do this by asking other people who have work with a client before to find out if they could be suited to your personality.

Once you have classified your principles and decided which ones come first, you will find that you are gradually having more success with the clients you are working with. This simple process can help you save a lot of time and allow you to work in a more relaxed and pleasant environment.

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